They are saying that green is the new black. But don’t for a moment assume that finding color inspiration by nature starts and ends with the color green! Becoming enviromentally friendly definitely holds great potential, especially if you think about just how far this movement may go towards protecting nature and all sorts of its beauty. However the degree in which color can be inspired naturally extends well beyond shades of green.
It’s diversity makes nature a never-ending way to obtain inspiration for first time ideas and approaches to choosing color. Stop and think for just a moment of the sheer number of natural landscapes which exist all over the world. Plateaus, valleys, cliffs, oceans, rivers, lakes, brooks, deserts, volcanic islands, botanical gardens, amusement parks, national and state parks, pastures, even a trip to your neighborhood farmer’s market are all places with colors inspired naturally.
Usually nature’s hues don’t shock or invigorate. Instead, colors inspired by nature are comfy, inviting, and pleasing for the eye. Subconsciously, we expect naturally-occurring color combinations to become doing this because we’re used to seeing those colors together either naturally or while using the Pantone Formula Guide Solid Coated. Think earth tone browns and shades of blue that remind us in the earth and sky.
Stretch your imagination and target the way color combinations present in nature change with the changing seasons. Picture an environmentally friendly tree-covered mountain range that becomes brilliant yet warm hues of gold, orange, and red during autumn. Or imagine a gently rolling hill overflowing with multi-colored wildflowers that turns 79dexrpky a satiny mound of snowy white in the winter time.
Now take that same rolling hill packed with flowers and imagine the way it changes not from season to season, but day by day. Picture in your head those vivid floral colors awash in shades of gray as being a fierce thunderstorm approaches. Observe how even everyday variations in the weather can trigger new bursts of color inspiration?
The next occasion you’re searching for an ideal color combination for the fashion or graphic designs, a client’s brand, or perhaps for the launch of a cool product that offers to save the planet, let nature inspire you. It’s everywhere you gaze even when you’re placed in the midst a concrete jungle. Once you’ve found out that perfect nature-inspired scene, matching those colors is not difficult utilizing your Pantone color system!